Heading out for some fun in the sun? Don’t forget to pack a pair of
Floafers – a collection of water-friendly foam footwear that keeps feet
safely and comfortably planted surfboard to boardwalk.
Floafers are just what their name implies — lightweight loafers that
naturally float, the result of the buoyancy of a specially formulated
foam and strategically placed ventilation ports that allow for water
drainage. Inside, the footbeds feature a built-in arch and massage pods,
while the durable rubber outsoles are slip-resistant.
While performance is a top priority for Floafers, we never compromise
on style. The iconic loafer, a signature of the brand, has been updated
to address today’s relaxed lifestyle with punches of color, novelty
prints, and decorative hardware touches.
The collection also addresses today’s health and wellness concerns.
They’re made of antimicrobial EVA (ethylene-vinyl acetate) foam that’s
easy to clean by hand washing with soap and water for all day
freshness.
Floafers are available for the whole family. For him, there’s the Country
Club Drver, Chairman Bit, and Executive Tassel. For her, there’s the
Posh Driver and Tycoon Bit Driver in fresh, feminine shades of violet
and seafoam green. And kids can step into the unisex Prodigy Driver, a
mini version of the adult styles.
The budget-friendly collection retails for $59.99 - $69.99 for men up to
size 16; women up to size 11, and kids at $39.99 up to size 4. They’re
available online at Floafers.com or at retailers including Shoe Station,
Bass Pro, Cabela’s, Nordstrom, Macy’s, DSW, Zappos.com, and globally
in over 40 countries.
For additional information, please contact: Barbara Schneider-Levy,
Director of Public Relations Barbara.Schneider-Levy@floafers.com
