Our mission has always been to connect people with their
passions. This mission began over 30 years ago with Buck
Wear™, connecting people with hunting, fishing, and all
things outdoors. As people and passions have evolved
and expanded over these years, so have we. We have
acquired a multitude of licensed properties and developed our own brands.
In order to encompass these changes and all that we now
offer, we are transitioning our company name. We are proud to announce that we are now JEDCo.
We want to be a part of people’s JOURNEYS. We want to EXPLORE all that life has to offer and we want to DISCOVER new passions along the way.
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